NSM2020 Designed for Growth

Working with the theme “Designed for Growth”, I created a graphic system for Hunter Douglas’ National Sales Meeting, or NSM, for 2020. The graphics were meant to energize and excite dealers about the coming year and innovations. To further excite dealers and facilitate way-finding, I took over the Loews Hollywood Hotel in LA, where they staying by covering walls, windows, floors and signs. Everything from attendee’s name badges to their room key cards were branded with the 2020 theme.